Free brand reportSnapshot 18 Oct 2026

What Nespresso is advertising right now

42 creatives live across 2 platforms, an estimated €19,138 of active spend, the angles behind it, the buzz around the name. Public ad-library data, observed by Sentia.

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Live creatives
42
1008 observed since 3 Jun 2025
Newest launch
16 Oct 2026
Most recent ad start date we saw
Active est. spend
€19,138
42 ads with a spend signal, modelled
EU reach published
23.2M
Sum of per-ad reach, not de-duplicated

Launch cadence

Ads started per week, last 12 weeks we observed.

07-27
08-03
08-10
08-17
08-24
08-31
09-07
09-14
09-21
09-28
10-05
10-12

Where it runs

Live creatives per platform.

Facebook42 live · 962 total
Instagram0 live · 46 total

What the ads are about

Sentia classifies every live creative into an angle. This is the mix right now.

product focus17 live
promo discount10 live
new collection7 live
influencer partnership2 live

Live creatives, by published reach

Copy as published, trimmed. Spend is modelled from reach.

  • Facebook

    Rinfresca la tua estate con le nuove Limited Edition. Scopri i caffè freddi e gli accessori di stagione.

    11.3M reach · ~€10,931
  • Facebook

    Basta correre. Quest’estate, prenditi un attimo di relax con il tuo caffè e la collezione Summer Limited Edition.

    2.9M reach · ~€867
  • Facebook

    Scopri la collezione estiva in edizione limitata, per dare nuovo ritmo alle tue pause caffè.

    819.3K reach · ~€718
  • Facebook

    Rinfresca la tua estate con il nuovo caffè in Limited Edition Yuzu Vanilla Over Ice.

    781.7K reach · ~€634
  • Facebook

    Il tuo prossimo ordine vale ancora di più: fino al 9 agosto, con il tuo ordine di caffè, ricevi in regalo i nostri caffè più amati.

    497.1K reach · ~€144
  • Facebook

    Il must-have dell’estate? Essenza Mini nei colori Pure White o Piano Black. Tua con 30€ di sconto, acquistando100 capsule di caffè Nespresso.

    464.1K reach · ~€216

Organic buzz in our sample

5,132 posts mentioning Nespresso in the last 180 days, from 1,164 accounts we observed. Sentia tracks a sample of brand activity, not the whole web.

2.3M
reactions
58.8K
comments
€44,580
estimated earned media value
  • unknown · Cannes coffee stop ☕️✨ @beccca #NespressoCannes211.1K reactions
  • unknown · Film tells stories. Coffee creates moments. Sip. Meet. Repeat. ☕️ @nespresso @nespresso.kr #NespressoBIFF #NespressoBIF169.6K reactions
  • my_little__life___ · Latte Lover ☕️🧖🏼‍♀️🍂 My favorite machine Nespresso Lattissima One #lattelover #nespresso #coffee #lattissima #mornin166.7K reactions
  • unknown · Cannes coffee mode on ☕️ @winmetawin #NespressocannesxWin155.6K reactions

Advertiser accounts matched

The report uses the accounts whose name carries the brand. Resellers, employees and other advertisers that only mention it are left out.

  • Potenziale Inespresso105 live · 385 total
  • Nespresso42 live · 1008 total
  • Nespresso Compatible Coffee Community3 live · 13 total
  • PotenzialeInespresso3 live · 3 total
  • Reviews Nespresso0 live · 13 total
  • Nespresso Easy Partner0 live · 8 total

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Method: live status, launch dates, reach and creative copy come from public ad libraries (Meta, TikTok, YouTube) as snapshot by Sentia. Spend is a model over reach and impressions bands, not a platform-reported figure. Organic counts cover posts Sentia observed, not all public posts. Public ad data · want a brand page removed? Write to info@fornacestudio.com.